With more than 25 years of managerial experience, CEO Mark Juhn's leadership has helped Hyundai Corporation regain a competitive edge within the marketplace. Prior to joining Hyundai Corporation in April 2004, Mark Juhn has been of great reputation as an automotive executive.
Joining Shinjin Motor Company in 1969, he started his career in the automotive industry, and moved to General Motors Korea in 1972 where he gained a variety of industrial knowledge and business experience to become a global executive.
Mark Juhn set to become an expert of automotives export when he joined Hyundai Motor Company as a manager in export department in 1977. While with Hyundai Motor Company, he progressed through a series of top-level positions, serving as a senior executive vice president at Hyundai Motor America in 1989, senior vice president & head of international business division at Hyundai Motor Company in 1992, CEO & president of Hyundai Motor America, Hyundai Auto Canada and Hyundai Motor Finance Company in 1997 and executive vice president & head of international marketing support group at Hyundai Motor Group in 1999. When Hyundai Motor Company sought to expand its market to the global stage, Mark Juhn had played a crucial role all along in opening up new overseas markets, especially in the North American market where he was at the very forefront of the market penetration.
Meanwhile, in 1998 he materialized his own creative marketing strategy "100,000 mile warranty for 10 years" , which is the ultimate of his industry expertise and strategic management insights. This marketing strategy is still actively applied in the U.S market and even regarded as a marketing breakthrough in the export history of Korean automotives.
Moving on to Kia Motors Corporation in 2001 and serving as executive vice president & COO of int'l business division, Mark Juhn brought his expertise to Kia and helped the company challenge into the global market. Since 2003, he is a Chairman of Edelman Korea, global PR firm. In April 2004, he took office in Hyundai Corporation, leader of Korean export and has successfully led Hyundai Corp.'s new innovation with his unique 'Speed Management'.
Mark Juhn earned a B.A. degree in Industrial Engineering at Hanyang Unviersity, Seoul, Korea in 1964. With strategic management insights as well as fluency in foreign languages of English, Spanish and Dutch, he is globally renowned as an international business executive.
